tango thrives amongst the unhealthy,
and pairs incredibly well with sh*t food,
which often in today's society is looked down upon.
shouldn't we celebrate our vices & enjoying
'bad' food every now & again?
strategy: no added guilt
print to celebrate the sh*t food we love
Still feeling guilty about that burger you're craving at full time? Tango will remind people that supporting local business'
should offset any leftover guilt they may have
we'd also partner with certain local vans & shops to create new menu items
the confessional (OOH)
tango would serve up original recipes of fried chicken, paired with different tango flavours, the cost?
Just something off your chest, anonymously of course, to enjoy some guilt-free chicken and a tango to wash it down with